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First Simultaneous Theatrical, DVD, Broadcast Film Release … a New Era Begins ?

Categories: BigMedia v NewTechMilestonesNew Business Models

The movie is Oscar-winning director Steven Soderbergh's "Bubble." But the persistent buzz around its release has less to do with the film's artistic merits than with the fact that it will be broadcast on the high-definition network HDNet the night of its full theatrical release, Jan. 27, and also made available on DVD just four days later.

Sources: CNet | RealTechNews | Spokesman Reveiw | USA Today | ars technica | The Ledger

Note: This is not unprecedented. Mark Cuban-produced "Good Night and Good Luck" was also released on Cuban's HDNet simultaneously with it theatrical release.

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